Made It Through Mum

In a celebration of excellence at the 59th AnvilA wards, Home Credit Philippines' innovative "Home Credit is the Key: Back-to-School (BTS)C Campaign" secured the prestigious Silver Anvil in the Marketing and Brand Communication sub-category under the Public Relations Programs category. The awards ceremony, dubbed the 'Oscars of Public Relations' in the Philippines, took place at the Marriott Grand Ballroom in Newport City on January 31, drawing representatives from companies and agencies across the country. Home Credit, a leading consumer finance company, addressed the challenges faced by parents, particularly moms, during the back-to-school season. The campaign aimed to empower mothers as the primary financial decision-makers and budget planners in their families, navigating the rising costs of education and school supplies. Running from July 1 to September 30, 2023, the "Home Credit is the Key" campaign provided a backup for moms by offering affordable...

Jollibee Philippines with Ripple8, Jollibee’s public relations agency  (from L-R) Lady Ochel Espinosa from PRSP, Dennis Reyes from Jollibee, Shane Torres from Ripple8, Pamela Grace Cruz from Jollibee, Leanne Yap from Jollibee, Elise Maog from Jollibee, Jean Vittorio Sabado from Jollibee, and Swayne Andaya from Ripple8 Jollibee, the Philippines' largest and most beloved fast-food chain, is thrilled to announce its triumphant wins at the prestigious Anvil Awards.  Presented annually by the Public Relations Society of the Philippines (PRSP), the ANVIL is the symbol of Excellence in Public Relations. It is awarded to outstanding public relations programs, tools, and now, practitioners after careful screening by select PR professionals and judging by a distinguished multi-sectoral jury. The brand shined brightly with its accolades in several categories, including a Grand Anvil Nomination, underscoring its commitment to innovative and impactful campaigns. Anvil Awards Achievements J...