Thursday, October 17, 2024

Give yourself the gift of more!

 

Home Credit shares five reasons to reward yourself this Holiday season

The Christmas season is here! For Filipinos, it's not just another holiday—it's the most anticipated time of the year. The start of the “-ber” months marks the beginning of festive lights, holiday music, and an unshakeable excitement in the air. It's a season of giving, love, and celebration; and a time to show appreciation to the people who mean the most to us: our family, friends, and loved ones. 

But this year, let’s not forget someone who deserves a little extra love too—YOU.

As the country’s leading consumer finance company, Home Credit Philippines believes in the importance of rewarding yourself during this special time of year. 

Here are five reasons why you should prioritize yourself too this holiday season:

You've worked hard all year. Let's face it, the daily grind can sometimes take a toll. From enduring long hours, navigating work challenges, to managing household responsibilities, you've given it your all. The holiday season is the perfect time to pause and recognize your hard work. It's not just about giving to others but also rewarding yourself for the countless challenges you've overcome this year.

It’s the season for joy, and you deserve some of it too. The holidays are meant to bring happiness, and while it’s wonderful to see your loved ones smile, your joy matters just as much. Whether it's that gadget you've had your eye on or a much-needed home upgrade, now is the time to treat yourself to something that will bring lasting happiness.

You’ve earned a break from the “pwede na” mindset. Throughout the year, it’s easy to settle for “good enough”—whether it's delaying a purchase or opting for more affordable but less satisfying options. But Christmas isn’t the time for compromise. This season, go beyond “pwede na” and indulge in what you truly want. You’ve earned it!

It’s an investment for a better year ahead. Rewarding yourself doesn’t just bring immediate satisfaction; it sets the tone for the year to come. By investing in something that enhances your life—whether it's a new appliance, a fitness gadget, or something to elevate your home—you’re setting yourself up for a more productive and enjoyable new year.

Because Christmas comes but once a year! The magic of Christmas doesn’t come around every day, so why not make the most of it? Filipinos go all out during the holiday season because we know how special it is. Let this be the year you get everything you need to create memories, enjoy comfort, and live life to the fullest.

For Home Credit, the holiday season is the best time to give yourself the gift of more—because you deserve it! That is why with its commitment to empowering Filipinos achieve a more rewarding life, the country’s leading finance company is about to make your holiday shopping experience easier and more exciting with its upcoming 0% Installment Festival. 

Stay tuned for special 0% interest installment deals that will make this year’s Christmas more TODO than ever. Because with Home Credit, getting the best gifts for yourself and your loved ones is just around the corner!

To know more about the latest updates from Home Credit Philippines, visit its official website, www.homecredit.ph. You may also follow its official Facebook, Instagram, and TikTok accounts. Customers are also encouraged to download the Home Credit App on Google Play or App Store for to learn more about the latest promos or browse through Shoppingmall.ph. 

Home Credit Philippines is a financing company duly licensed and supervised by the Securities and Exchange Commission (SEC) and the Bangko Sentral ng Pilipinas (BSP). 

Here’s Why Vitamin C and Zinc are Important in Battling ‘Immunity Gap’ Among Kids

Ascorbic Acid + Zinc (Ceelin® Plus) strengthens children's immunity, whether they're sick or healthy.

Constantly worrying over your child’s health is not an overreaction, but simply a natural manifestation of parental love. When there is more than one valid cause for such concerns, however, it may be time to check and see if it’s a case of “immunity gap.”

Studies suggest that more and more children deal with “immune debt,” also known as the “immunity gap,” or the state of insufficient immunity response regardless of their health condition. When sick, for instance, the gap refers to children’s decreased levels of essential nutrients like Vitamin C and Zinc due to infections, affecting their ability to naturally recover from illnesses. Meanwhile, when children are well, the gap refers to an underdeveloped immune system resulting from the lack of proper nutrition, timely vaccination, and exposure to pathogens. This results in children’s higher susceptibility to infections while hindering optimal growth and development across all key growth stages and milestones.

Several factors contribute to the “immunity gap” phenomenon. One of which is the deprioritization of vitamin intake, wherein parents instead give their children therapeutic medications when they are sick, and other perceived alternatives such as milk and probiotic drinks when they are well.

The drop in vitamin usage and the rise in "immunity gap" among kids point to one thing: Vitamins matter, and so does the right choice. As the #1 doctor-prescribed immunity vitamin for kids, Ascorbic Acid + Zinc (Ceelin® Plus) serves as a partner of moms in helping address children’s immunity gap. The brand aids in strengthening kids’ immunity for their overall growth and development while keeping them healthy when well, allowing them to recover faster when sick.

Ascorbic Acid + Zinc (Ceelin® Plus) helps provide children with strong protection with the powerful combination of Vitamin C and Zinc, which play important roles in nutrition and immune defense. A meta-analysis by scientific journal BMC Public Health shows that Vitamin C can reduce severe cold symptoms by 26%, while research by the United States National Library of Medicine found that Zinc helps kids with pneumonia recover faster and shortens hospital stays.

Moreover, Ascorbic Acid + Zinc (Ceelin® Plus) is the only brand made with patented unique ZincPlus® Technology that presents the stable combination of Vitamin C and Zinc, ensuring that kids get the right dose they need, regardless of how they are feeling. It also helps speed up recovery by boosting immune cells to fight viruses and bacteria when kids are sick. When they're healthy, it helps strengthen their immunity, supporting their growth and development during crucial stages.

If you feel your child suffers from an immunity gap, go for Ascorbic Acid + Zinc (Ceelin® Plus) to help strengthen their immunity to maintain overall health when they are well and quicken the recovery process when they are sick, together with proper diet and exercise.

Know more about Ceelin by following its social media accounts on Facebook,

https://www.facebook.com/UnilabCeelin; Instagram, @ceelin.ph; and TikTok, @unilabceelin.

References:

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4949856/

https://pubmed.ncbi.nlm.nih.gov/38082300/

Calder, P. C., Berger, M. M., Gombart, A. F., McComsey, G. A., Martineau, A. R., & Eggersdorfer, M. (2022). Micronutrients to Support Vaccine Immunogenicity and Efficacy. Vaccines, 10(4), 568. https://doi.org/10.3390/vaccines10040568

Cohen, R., Levy, C., Rybak, A., Angoulvant, F., Ouldali, N., & Grimprel, E. (2023). Immune debt: Recrudescence of disease and confirmation of a contested concept. Infectious diseases now, 53(2), 104638. https://doi.org/10.1016/j.idnow.2022.12.003

Hemilä, H., & Chalker, E. (2013). Vitamin C for preventing and treating the common cold. The Cochrane database of systematic reviews, 2013(1), CD000980. https://doi.org/10.1002/14651858.CD000980.pub4

Hemilä, H., & Chalker, E. (2023). Vitamin C reduces the severity of common colds: a meta-analysis. BMC public health, 23(1), 2468. https://doi.org/10.1186/s12889-023-17229-8

Qasemzadeh, M. J., Fathi, M., Tashvighi, M., Gharehbeglou, M., Yadollah-Damavandi, S., Parsa, Y., & Rahimi, E. (2014). The effect of adjuvant zinc therapy on recovery from pneumonia in hospitalized children: a double-blind randomized controlled trial. Scientifica, 2014, 694193. https://doi.org/10.1155/2014/694193

Rerksuppaphol, S., & Rerksuppaphol, L. (2019). A randomized controlled trial of zinc supplementation in the treatment of acute respiratory tract infection in Thai children. Pediatric reports, 11(2), 7954. https://doi.org/10.4081/pr.2019.7954

Zhang L. (2024). From imprecise "immune debt" to nuanced "immune shortage"?. Infectious diseases now, 54(5), 104894. https://doi.org/10.1016/j.idnow.2024.104894

Hooked on Books: Big Bad Wolf Books Goes to GenSan for the First Time to Add More Readers to 1M New Readers Mission!

GenSan, brace yourselves because Big Bad Wolf is hungry for some fish and is heading down to the tuna capital of the Philippines! Big Bad Wolf Books is coming to town for the very first time and will set up camp this October 11 to October 26 at the Veranza Activity Center, KCC Mall of GenSan, from 10:00 AM to 9:00 PM daily. 

Shortly following the successful Bacolod Book Sale in Visayas, Big Bad Wolf is heading down to Mindanao to complete its journey through the three major islands of the Philippines. It’s Big Bad Wolf Books’ first time to partner with Veranza Malls – one of the malls of Koronadal Commercial Corporation or KCC, and everyone’s surely excited to see Big Bad Wolf take over the place! Over two million books are in tow as Big Bad Wolf Books lines up unbelievable discounts and exciting deals. Partnered with Metrobank, credit cardholders get an exclusive 0% 3-month installment promo for single-receipt purchases worth at least P3,000, so GenSan Wolfies, better watch out and stay tuned to Big Bad Wolf’s social media pages for updates!

Staying committed to its goal to welcome 1M readers into the pack, Big Bad Wolf strives to serve not only in the great metro, but across the islands as well. Be it Luzon, Visayas, or Mindanao, Big Bad Wolf Books will always come through with delightful surprises that will for sure reel in the reads!

Get ready, GenSan, because it’s your turn to meet the Big Bad Wolf! Excited? Big Bad Wolf certainly is! Head on over to the Veranza Activity Center, KCC Mall of GenSan on October 11 to 26 from 10:00 AM to 9:00 PM daily. Parking is free as well!

For more information regarding Big Bad Wolf’s current and upcoming Book Sales, you can visit their website or check out their social media accounts (Facebook | Instagram)  


Wednesday, October 16, 2024

Christmas in October at SM Appliance

Christmas comes early to SM Appliance Center as it brings holiday cheer with its Christmas in October Promo.

Get ready for some festive savings with discounts of up to 50% on selected items! Enjoy 0% interest installments for up to 24 months, plus receive free Max’s Group Gift Certificates worth P400 with every purchase of select appliances.

Avail this Samsung 50” NEO QLED 4K Smart TV for only P38,995 and get a FREE Samsung Soundbar to complete your home theater. 

Keep your food fresher with this Panasonic 21.8 cuft French door nanoeX Inverter refrigerator with AG Clean. Buy this during the Christmas in October promo and save P41,900.

This LG 15/8KG Frontload Combi Inverter Washing Machine will surely make your laundry chores a breeze. Original SRP is P80,995, Christmas in October price is P48,995.

This Samsung Dolby Atmos Soundbar is a perfect addition to your home theater. Save 50% when you purchase this during the Christmas in October promo.

Keep your home cool and energy efficient with this Samsung 1HP Windfree Inverter Split Type Aircon. Save 50% when you purchase this during the Christmas in October promo.

This LG 0.8HP Window Type Dual Inverter Aircon. Christmas in October price is P19,990, original SRP is P35,890.

Cook your family meals with this Beko 60cm 4 gas burner range black. Save 25% when you purchase this during the Christmas in October promo.

Transform your home into a cinematic haven with our extensive selection of smart televisions, cutting-edge speakers, and energy-efficient inverter air conditioners that will keep your space fresh and comfortable. Don’t miss out on essential kitchen appliances like microwave ovens, inverter refrigerators, and high-performance washing machines, designed to simplify one’s daily chores.

Explore more amazing deals and view the complete Christmas in October catalog at https://www.smappliance.com/collections/christmas-in-october-2024

Visit the SM Appliance Center at SM City Grand Central, SM Center Sangandaan, and SM City Valenzuela and discover a wide selection of your favorite home appliances. For the latest updates, be sure to like and follow SM Appliance Center's official social media pages!

Tuesday, October 15, 2024

Tech Powerhouses JBL and Power Mac Center Open at SM City Marilao

SM City Marilao welcomes two tech giants, JBL Concept Store and Power Mac Center, bringing the latest in entertainment and gadgets to Bulacan. 

JBL Concept Store, located on the second level, is your go-to destination for all things audio. From portable Bluetooth speakers and headphones to home theater systems and professional audio equipment, JBL offers a wide range of products to elevate your listening experience.

For those seeking cutting-edge tech, Power Mac Center on the second level is the place to be. Discover the latest Apple devices, accessories, and premium partner brands.  Don't miss out on exclusive holiday season promos!

Stay tuned for more exciting store openings and events throughout the rest of 2024. Follow SM City Marilao's official Facebook page for updates.

Monday, October 14, 2024

Comm&Sense Study: Men favor gaming, fitness; women prefer beauty, fashion

A new study on media consumption confirmed what many might expect: men are drawn to content on gaming, fitness and sports, and science and technology, while women show a stronger preference for beauty and fashion.

The study is part of Comm&Sense’s generational research titled "Common Ground: Pinoy Voices in New Media," which surveyed 400 Filipinos aged 27 to 58 nationwide, exploring their media content preferences. 

Comm&Sense Managing Director Charlotte F. Reyes said that the difference in media preferences not only revealed consumption patterns but also urged brands to produce niche- specific materials.

"This clear division in media preferences not only reflects current consumption trends but also underscores the necessity for brands to develop specialized content that aligns with these distinct interests," Reyes stated.

Meanwhile, University of the Philippines Diliman Dean of the College of Mass Communication and lead researcher of the study, Dr. Fernando Paragas, said that by pinning down these preferences, brands now have the upper hand to produce contents that are thought provoking. 

“By identifying and understanding these gender-based preferences, brands and content creators can craft messages that are more relevant and impactful, engaging their audiences on a deeper level,” Paragas said.

Comm&Sense, a PR agency that garnered recognition, was founded in 2005. The firm is known for its #IntelligentPR approach, which merges data-driven insights with intuitive storytelling to create thought provoking narratives that resonate and deliver results. This revolutionary approach has earned Comm&Sense numerous awards, including consistent nominations for Agency of the Year over the past five years.


A Partnership Built on Longstanding Trust

 

Marian Rivera gets real about her tiwala journey with Home Credit 

Marian stands out as someone who has longevity and staying power in the Philippine entertainment industry. Known for her heartwarming presence on screen and in real life, the celebrated and award-winning actress dubbed as the new queen of all media, mom, and wife is someone who embodies credibility and reliability, understanding the importance of ‘tiwala’—whether it’s the trust she nurtures with her fans or the different brands she works with.

Marian carefully aligns herself with brands and causes that resonate with her values. For more than a year, she’s been the face of the country’s leading consumer finance company, Home Credit Philippines. The brand and Marian’s partnership was built on more than just promoting the brand—it equally underscores Filipinos' need for a trusted financial ally—a reliable partner to hold their hands as they move up in life. 

“When I endorse a product, I always ask myself, what can I contribute to my fans and those who love me? For me, my fans are like family, and they always ask, oh, you’re endorsing Home Credit. Why did you choose to be part of that brand? What can it do for us? I want to be able to give a meaningful answer,” Marian shares. 

She found that meaningful answer in Home Credit’s mission. The company’s commitment to providing accessible financial services, especially through 0% interest offers for essential needs like household appliances, gadgets, school supplies, and many more, resonated with Marian on a personal level.

A Mother’s Perspective

Marian’s connection with Home Credit is deeply rooted in her role as a mother. 

“As a mom, I know how many expenses we have,” she says. “Nowadays, school isn't just about buying school supplies like paper and pens—our kids need gadgets like laptops and smartphones, which are expensive, but essential for modern education. Sometimes, schools even identify specifications!”

For Marian, Home Credit’s services offer peace of mind. “With Home Credit, I know I can provide these needs without worrying too much about the financial strain. It gives mothers like me peace of mind, knowing that we can give our children what they need for their education,” she added.

More Than Just a Brand Ambassador

Marian sees her role with Home Credit as more than just an endorsement. 

“When I endorse something like Home Credit, I’m promoting a service that genuinely helps people, including those who trust me,” she says. “My fans are curious, and I want them to know that Home Credit offers a way to address their needs, whether it’s groceries pang araw-araw, school supplies para kina ate at kuya, or even something like rubber shoes para kay bunso.”

For Marian, this partnership is about advocating for financial empowerment, particularly for Filipino families. “I want people to know that my endorsements are not just for show, but a reflection of what I believe and trust in. By working with these brands, I can assure my fans and those who believe in me that they are the best products and services I can recommend,” she emphasizes.

Trust and responsibility

As a consumer herself, Marian knows the importance of making trustworthy choices. “We all need to be responsible, whether we’re buying milk for our kids or a new appliance for our home,” she explains. 

“It’s not just about the price—it’s about checking what’s in it, its specs, its quality, and payment terms. Sometimes, something might seem reasonably priced but turns out to be not worth it. This is why I only trust brands that deliver what they promise, just like Home Credit.”

This trust is also central to her role as a brand ambassador. 

“Trust is everything, especially when you’re asking people to believe in something you’re endorsing. If I don’t believe in it, I can’t ask others to trust it. I’m transparent, and use the products and services I endorse,” she says.

With Home Credit, Marian’s trust is unwavering. “I trust Home Credit one hundred percent because it has proven itself as a reliable financial ally of the Filipinos who has served close to 11 million customers in 11 years, across more than 15,000 partner stores in 75 provinces nationwide. That’s something hard to find these days.”

A Message of Empowerment

Beyond her role in the spotlight, Marian’s story with Home Credit is one of mutual trust and respect. It shows how a celebrity partnership can be grounded on shared values rather than purely commercial interests. For Marian, this partnership is more than just a job—it’s a way to inspire people to take control of their financial journeys and make informed choices that will benefit them and their families.

As the partnership between Marian Rivera and Home Credit continues to flourish, it’s clear that it is about creating trustful and meaningful connections and empowering them with financial opportunities that will allow them to live more rewarding lives. 

“I’m proud to be part of something bigger,” Marian says. “It’s not just about endorsing a brand—it’s about empowering people to believe in themselves and the choices they make for their future.”

Marian Rivera’s partnership with Home Credit serves as a reminder that the best collaborations are those that come from the heart. This partnership is a powerful testament to the value of trust—not just between Marian and Home Credit but including every Filipino who is striving to build better, empowered lives.

Recently, Home Credit released a digital film that highlights Marian’s Tiwala journey with Home Credit and how the brand serves as a helping hand and a financial ally for every Filipino in achieving their life goals.

To know more about the latest updates from Home Credit Philippines, visit its official website, www.homecredit.ph. You may also follow its official Facebook, Instagram, and TikTok accounts. 

Home Credit Philippines is a financing company duly licensed and supervised by the Securities and Exchange Commission (SEC) and the Bangko Sentral ng Pilipinas (BSP). 

Saturday, October 12, 2024

Chef Aybs' Paragis Tea Partners with the Gonzaga Family for Wellness Campaign

Chef Aybs' Paragis Tea, a Filipino brand focused on natural wellness, has teamed up with the Gonzaga family – Alex, Pinty, and Bonoy – as brand ambassadors. This collaboration marks the launch of a new campaign promoting the health benefits of Paragis grass and the wellness-driven lifestyle Chef Aybs advocates.

A Legacy of Tradition and Wellness

Chef Aybs' Paragis Tea stands out for its unique processing method, passed down through generations. The tea is carefully dried and prepared using a traditional technique that preserves its natural detoxifying, anti-inflammatory, and immune-boosting properties. This artisanal process ensures a rich, smooth flavor while delivering the full benefits of Paragis grass.

The Gonzaga Family Embraces Wellness

Alex Gonzaga, known for her vibrant personality, shares her passion for natural wellness: "Chef Aybs' Paragis Tea has become part of my daily routine, helping me detox and feel energized. I'm excited to share this journey with my family and everyone!"

Pinty Gonzaga, a believer in natural remedies, adds: "As a mother, I trust Chef Aybs' Paragis Tea, made with care and rooted in tradition. It aligns with our values of well-being and family."

Bonoy Gonzaga emphasizes the tea's benefits for overall wellness: "We're excited to show everyone how Paragis Tea can fit into their daily lives. It's refreshing and full of natural benefits, making it easy to take care of our health."

A Journey of Wellness with Chef Aybs

Chef Aybs' story began with her grandmother's use of boiled Paragis grass to alleviate arthritis symptoms. Inspired by its potential, Ayb developed a convenient tea bag format, making it easier for everyone to enjoy the health benefits of Paragis.

Today, Chef Aybs' Herbal Tea offers a range of natural products, all crafted with a commitment to quality and wellness. The partnership with the Gonzaga family aims to inspire Filipinos to embrace a healthy lifestyle and incorporate Paragis Tea into their daily routines.

Join the Wellness Movement

With the Gonzaga family on board, Chef Aybs' Paragis Tea aims to reach even more Filipinos seeking natural health solutions. The campaign will feature engaging content from the Gonzagas, including videos and social media posts showcasing how Paragis Tea fits into their lives.

Experience the power of nature with Chef Aybs' Paragis Tea. For more information, visit Chef Aybs' Paragis Tea website, follow us on social media for updates and promotions, or message us at 0908-89PRGIS (0908-8977447).

Thursday, October 10, 2024

Grab Opens Doors for Future Leaders with Expanded GrabScholar Program

 

Grab Philippines Country Head Ronald Roda [center] spearheads the official launch of GrabScholar Batch 3

The leading superapp is now accepting new GrabScholar applications

Grab Philippines, together with partner and co-facilitator Bagosphere, is once again ready to welcome a fresh batch of applications for its GrabScholar program. This new cohort will mark the third generation of Filipino GrabScholars since the program's official launch in the country last 2023.

GrabScholar is a three-pronged program that covers full-time college scholarships, bursary support for educational needs, and a career acceleration pathway for aspiring Business Process Outsourcing (BPO) professionals. 

The latest iteration of GrabScholar covers full-ride merit-based college scholarships specifically for three- and four-year degrees in Business, Sustainability, and STEM (Science, Technology, Engineering, and Mathematics) at any college or university in the Philippines. It also extends bursary support from Kindergarten through Grade 12. 

With these updates, the leading superapp intends to create professional pathways for the next generation of leaders in the abovementioned fields. Grab is geared to provide more meaningful support to its college scholars by connecting them to training, mentorship, internship, and potential employment opportunities within the company.

GrabScholar is part of Grab’s broader GrabForGood initiative, aimed at creating opportunities for social progress and growth for more Filipinos, and Southeast Asia at large. 

Grab Philippines Country Head Ronald Roda shares, “I am fortunate to have had the privilege of accessing education through scholarships. As the son of educators and a scholar from elementary to graduate school, I deeply understand the transformative power of educational opportunities. Through the  GrabScholar Program, we will empower more of our young and hardworking Filipino students with access to quality education. We hope that this program will widen their  path towards achieving their dreams.”

In this batch, Grab will be awarding full-ride merit-based scholarships to six freshmen college students and providing School Expenses Aid worth PHP 2,500 to 300 K-12 students. The leading superapp is also co-funding scholarships for a fellowship program for 150 aspiring BPO professionals.

Among the scholars from the program’s second batch is Sophia Sy, a college GrabScholar taking up BS Medical Technology at PHINMA-St. Jude College Manila and the niece of GrabCar driver-partner Mary Sy. Sophia shares, "There are many Filipino students like me who are determined to achieve our aspirations. However, despite their passion and hard work, many lack access to essential opportunities to pursue academic goals. GrabScholar has bridged this gap for me, and I express my gratitude through my hard work and commitment to excellence as I finish my Bachelor’s Degree –  a step closer to my dream of becoming a medical doctor."

"Sophia’s story is a testament to how Grab’s positive impact on its driver community goes beyond just providing livelihood. It extends to transforming the lives of their loved ones for the better," Roda adds. Sophia joins the community of Filipino GrabScholars, which is now composed of 12 full-ride college scholars, over 600 bursary awardees, and 300 BPO Skills training graduates.

Interested applicants for the third batch of GrabScholar can visit this link for more information. 

EC Café: A New Dining Haven in SM Center Pulilan

For many of us, food is a love language. Through time, this love goes beyond the taste, but of places visited and memories made. Having said, a distinctive food experience awaits Bulakenyos with the arrival of SM Center Pulilan’s latest dining haven, EC Café.

This newest Instagrammable café in SM Center Pulilan offers a diverse menu curated to cater to any groups and occasions. Get ready for a total culinary delight as EC Café serves a round-the-clock menu such as an all-day breakfast, classic pasta recipes, main course meals, premium steaks, and desserts. 



Of course, there is house wine, classic and international cocktails, as well as crafted hot and cold drinks that are guaranteed crowd favorites in EC Café.

Aside from offering a delectable gastronomic journey, EC Café is collectively known for its aesthetic interiors and cozy ambience that lets diners create a lasting memory with food, friends, and family. 

Plan your next food escape and visit EC Café conveniently located at the ground level of SM Center Pulilan.

Tuesday, October 8, 2024

Beyond Gold: Carlos Yulo Joins EastWest as Newest Brand Ambassador

EastWest’s newest ambassador, world-class Olympic champion gymnast Carlos Yulo (center), joins EastWest executives and media partners at the 'Beyond Gold' launch event. In addition to celebrating Yulo’s remarkable achievements, the event emphasizes the Bank’s dedication to delivering exceptional financial services that empower Yulo and its customers to reach their dreams.

EastWest, one of the country’s most consumer-focused and fastest growing universal banks, proudly introduced elite gymnast and two-time Olympic gold medalist Carlos Yulo as its newest brand ambassador during an exclusive launch event held in Makati. The event celebrated Carlos Yulo’s historic athletic achievements and his inspiring financial journey as an EastWest client, making him the perfect embodiment of the Bank’s mission of nurturing dreams by championing sensible financial management for over thirty years.

With his exceptional rise in the field, Yulo has made a significant mark on the global stage, representing the Philippines worldwide. His dedication to his art and commitment to excellence align perfectly with EastWest’s values of pushing boundaries and striving for greatness. Just as Carlos Yulo excels as a world-class athlete, EastWest offers world-class services, always going further to empower Filipinos with the financial tools and guidance they need to achieve their dreams.

Yulo shared, “Itong partnership really started before ko po nakuha ang gold medals ko sa Olympics.  Talagang tinulungan ako ng EastWest from the start na maayos yung financial goals ko. Madami akong natutunan sa kanila, nag simula lang ako ng simpleng deposit ngayon meron na akong mga investments na nakatulong talaga sa plans ko. Pareho kami ng mindset ng EastWest, always pushing ourselves to improve. Kaya this partnership comes in so natural sa kin, pareho kaming may relentless drive na magtuloy tuloy hanggang makamit namin ang dreams namin.”

(L-R) Jerry Ngo, CEO; Mia Tamayo, Head of Credit Cards Business; Ivy Uy, Head of Branch Banking Group; Lawrence Lee, Head of Consumer Lending; Carlos Yulo, EastWest Brand Ambassador; Isabelle Gotianun-Yap, Chief Strategy & Transformation Officer; Jacqueline Fernandez, President; Cristina Que Orbeta, Independent Director; and Martin Reyes, Head of Marketing and Cash Management, proudly take the stage during the 'Beyond Gold' event, celebrating the official introduction of Carlos Yulo as EastWest’s newest ambassador and reinforcing the bank’s focus on supporting its clients, championing excellence and promoting financial empowerment.

A Partnership Built on Shared Values

The event highlighted the distinct connection between Yulo and EastWest. From simply being a customer, he is now the face of the brand. His discipline, perseverance, and focus on the mastery of his craft, evidenced by his rigorous training, is mirrored by the Bank — persistently supporting clients’ financial journeys to ensure that they can confidently pursue their own goals.

EastWest SEVP and Head of Financial Markets and Wealth Management, Rafael S. Algarra Jr., expressed the significance of the partnership, stating, “Carlos Yulo represents the dedication and passion that EastWest stands for. His journey from having raw potential to being a world champion reflects the same path we aim to provide for our clients—guiding them toward financial success, whether through our Priority services, consumer loans, or investment management. We believe this partnership exemplifies our service commitment—always pushing further for our clients so they can achieve their goals.”

(L-R) Jerry Ngo, CEO; Carlos Yulo, EastWest Brand Ambassador; Jacqueline Fernandez, President; and Martin Reyes, Head of Marketing and Cash Management, share the spotlight at the 'Beyond Gold' event. 

Carlos Yulo's Inspiring Financial Journey

Yulo’s partnership with the Bank also highlights his personal journey of financial growth and empowerment. He started with basic banking products to save and pay for expenses while training and competing.  As his financial capacity grew, he relied on the help of a dedicated EastWest Priority Relationship Manager to give him financial advice. With guidance, Yulo transitioned into investments, ensuring that his earnings were wisely managed, while he focused on training. Yulo shared, “Si EastWest po talaga has been so helpful in my journey—not just as an athlete, but also in managing my finances. Tinulungan po nila ako maging smart sa financial decisions ko and magkaroon ng solid financial plan and dahil dito, naka focus ako sa training and competitions ko. Nung nagsimula akong kumita, hindi ko talaga alam kung paano i-manage ng maayos ang pera ko. I had deposit accounts and a credit card with EastWest. Pero na-realize ko na kailangan ko ng mas malalim na understanding para mapalago yung pinaghirapan ko. Buti na lang, EastWest Priority assigned me a relationship manager who really guided me. Siya ang nagturo sa akin about investments and how I can grow my savings para I’m financially prepared.”

EastWest CEO Jerry Ngo delivers his welcoming remarks, emphasizing the bank’s focus on excellence and its partnership with Carlos Yulo as they embark on a journey to empower Filipinos in achieving their financial goals.

EastWest: Celebrating 30 Years of Financial Excellence

As EastWest celebrates its 30th anniversary, their partnership with the Olympian marks another milestone. For three decades, EastWest has consistently provided its clients with personalized services that guide them through every stage of their financial journey, and clients like Yulo are proof of their commitment. While embracing innovation and adapting to the evolving needs of their clients, EastWest ensures that they never lose the human touch, balancing cutting-edge solutions with the warmth and care that have always defined their approach.

EastWest CEO Jerry Ngo shares, "Carlos Yulo embodies resilience, focus, and the pursuit of excellence—values EastWest has upheld for the last 30 years. As we continue to innovate and grow, we proudly welcome Carlos as a partner who not only stands for athletic success but also a commitment to smart financial growth. Together, we aim to inspire Filipinos to push their boundaries and achieve their financial dreams with EastWest by their side."

Converge and Netflix Team Up for Ultimate Entertainment Value

So much more value, Sooo much more entertainment.

Converge ICT Solutions Inc., the leading pure fiber internet provider in the Philippines, has partnered with Netflix to offer an unbeatable entertainment bundle. The new Converge Netflix Bundle combines high-speed internet with a Netflix subscription, providing customers with a seamless and affordable way to enjoy their favorite streaming content.

The new Converge Netflix Bundle will include a boosted FiberX plan with 325 Mbps speeds for faster streaming, a Netflix subscription with a lock-in period of 36 months, a new WiFi-6 Next Gen Modem, and a Converge Xperience Box with Freemium Channels—all put together into one subscription for the convenience of the customer.

Aside from the easy set-up and unified billing, the new Converge Netflix Bundle will power subscribers with better entertainment options. Households will have access to both the sought-after Netflix favourites and the FiberX internet of Converge, which has again been lauded as the fastest internet in the Philippines based on Q1 to Q2 2024 data during this year’s Ookla® Speedtest Award™.

The new Converge Netflix Bundle aims to give endless entertainment at a price that fits your budget. Aside from the FiberX and Netflix plans, the bundle will also offer an additional Boost Mode, a new WiFi-6 Next Gen Modem, and a Converge Xperience Box with Freemium Channels. The Converge Xperience Box is a Google-certified Android TV box that allows the customer to download apps such as YouTube, Spotify, and streaming apps like Netflix. Aside from these, it will also allow customers to play games or access Google's integrated assistant. The Xperience Box can support 4K streaming, Wi-Fi, and already comes with the Freemium package, offering 15 free-to-air TV channels. 

The Converge WiFi6 Next Gen Modem, another inclusion in this exclusive and all-in-one bundle, is a router that enables the efficient performance of networked devices in dense areas. With its improved Wi-Fi speed, better coverage, and efficient device management, the new Converge WiFi6 Modem can give three times better wireless performance in dense and highly populated settings.

The new Converge Netflix Bundle starts at Php 1,798 per month, inclusive of a Converge FiberX plan with boosted speeds of 325 Mbps, a WiFi6 modem, a Converge Xperience Box, and a Basic Netflix subscription that can support one HD stream at a time. Customers can avail of more premium bundles that can support multiple devices streaming at the same time and can offer additional Boost Modes with speeds of up to 200 Mbps. For existing subscribers, the Converge Netflix Bundle is available as an exclusive add-on starting at Php 298 per month.

With a wide range of entertainment options available on Netflix, the convenience of the Converge Xperience Box, and the FiberX plan & Boost Modes, both powered by the fastest internet in the country, the Converge x Netflix bundle will give customers endless choices at faster speeds at a more affordable rate.

For more information on the Converge x Netflix bundle, as well as Converge’s other products and offerings, visit convergeict.com/fiberx. To become a Converge subscriber, visit gofiber.ph.

Finding Hope in a Troubled World: The Jesus is Lord Church Celebrates 46 Years

The Jesus is Lord Church Worldwide (JIL) will be celebrating its 46th Anniversary on October 12, 2024, at Quirino Grandstand in Luneta, Manila, Philippines. The theme for this year's celebration is "Christ is the Answer," emphasizing the belief in finding hope and guidance in Jesus Christ during challenging times. The event will bring together JIL members and supporters from various regions, showcasing the church's strong sense of community and faith.

In light of ongoing global hardships, including economic struggles, health issues, and moral dilemmas, the JIL emphasizes the importance of spiritual well-being. The church points to biblical teachings to convey the idea that faith in Christ can provide solutions to personal and societal challenges. By focusing on Christ as the source of hope and fulfillment, the JIL aims to spread a message of peace and abundant life to those in need.

The JIL encourages its members to share the message of Christ with others and to bring communities closer to faith. The church believes that through Christ, individuals can find answers to their struggles and achieve completeness in body, soul, and spirit. By following the teachings of Christ and embracing the Great Commission, the JIL seeks to promote a message of love, understanding, and spiritual guidance in a world facing various crises.

As the JIL prepares to mark its anniversary, the celebration serves as a reminder of the enduring belief that Christ is the answer to the challenges and uncertainties of the world. The church's commitment to spreading the message of faith and hope reflects its dedication to supporting individuals in finding solace, purpose, and eternal life through Christ.

Samsung Galaxy Grand Holiday Sale: Gifts That Keep on Giving

This October, Samsung is hosting its 2024 Galaxy Grand Holiday Sale, offering a wide array of deals on Galaxy devices designed to make life smarter and more convenient for you and your loved ones. From unbeatable trade-in offers to special bundles and freebies, there's something for everyone on your gift list.

Made to unfold the epic ber-moments 

The latest Galaxy foldables make the perfect gifts for the season, with Galaxy AI features that take advantage of its foldable form. The Galaxy Z Flip6 enhances content creation with its new 50MP Wide and 12MP Ultra-wide sensors, plus an upgraded 4000 mAh battery.  Meanwhile, the Galaxy Z Fold6 is now wider yet lighter, with AI-powered features that maximize the large screen like Note Assist, which enables translation, summaries, auto-formatting, and a transcript feature for voice recordings. 

Each Galaxy Z Fold6 purchase comes with a FREE Galaxy Watch6 Classic worth 22,290, while a Flip6 purchase comes with a free Galaxy Watch FE worth 12,990. The Galaxy Z Fold5 is also up for grabs with a P20,000 discount, while you can get P10,000 off for the Galaxy Z Flip5.

Meanwhile, the Galaxy S24 series revolutionizes content creation and productivity with a Quad Tele System that has a  50 MP Adaptive Pixel sensor for optical quality across various zoom levels, with crystal clear results even at 100x magnification with Space Zoom. Combine this with Galaxy AI features like Generative Edit and Edit Suggestion for hassle-free post-processing and Galaxy AI’s Live Translate, Interpreter, and Note Assist for better productivity. 

Get any of the Galaxy S24 series devices with trade-in offers of up to P10,000 and cross-sell deals of 50% off for the Galaxy Buds2 series and 30% off for any Galaxy Watch or the Galaxy Buds3 series.

Embrace Awesome innovation this holiday season

Both the Galaxy A55 5G and Galaxy A35 are value-packed with optical image stabilization (OIS) and video digital image stabilization (VDIS), ideal for capturing unforgettable moments, while editing is made easier with various tools like Edit Suggestion or Object Eraser. 

Available in sleek Blue Black and cool Light Blue, the Galaxy A06 combines style, functionality, and affordability. Capture stunning moments with its value-packed 50MP rear camera and 8MP front camera, while its 5,000mAh battery guarantees long-lasting power for seamless multitasking.

Every Galaxy A55 and A35 5G purchase comes with a free Buds FE and a travel adapter totaling P6,680 in freebies, while trade-in savings can stack up to P3,000 for the Galaxy A55 5G and P2,000 for the Galaxy A35 5G. The Galaxy A06’s cross-sell offers include 20% off on Buds2 Pro and Buds2 and 10% off on selected Galaxy watches and Galaxy Buds3 series.

Empowering the gift of creativity for all

The new Galaxy Tab S10+ and Ultra offer the largest tablet screen size yet in the market and is the first tablet built with Galaxy AI enhancements. With its improved processing power, the Galaxy Tab S10 series boosts efficiency with AI-powered productivity features like Note Assist, making taking notes easy. Other useful capabilities include its PDF Overlay Transition and Handwriting Help excellent for homework and journaling. 

The Sketch to Image is also here as the ideal creative assistant to help you relieve your mental roadblocks. Plus, the AI-powered Air Command feature on the S Pen can be easily launched by the Galaxy AI Key on the Book Cover Keyboard 5 with written prompts, making it easier for users to choose between Samsung’s Bixby and Google’s Gemini for a customized AI experience.

Grab the latest Galaxy Tab S10 series with a FREE Galaxy Buds FE and complimentary entertainment bundles,  including a 12-month personal membership to Microsoft 365 and a 3-month subscription to YouTube Premium, which you can get from October 10 to 31, 2024.

For studious loved ones, the Galaxy Tab S9 Ultra is the perfect study buddy, featuring a bright adaptive display for outdoor use and an IP68-rated S Pen for writing, drawing, and taking notes. Give them the Tab S9 Ultra which comes with a Free Book Cover Keyboard, or go for the Tab S9+, S9, S9 FE or Tab A9+  for a free Keyboard Slim. 

Share the joy of movement and health with Galaxy

For the active lifestyle seekers, the Galaxy Watch Ultra is the perfect gift combining premium health AI features with exceptional durability. It tracks triathlon workouts with the new Multi-sports Tile and offers advanced metrics like Functional Threshold Power for cycling. Its cushion design, Dynamic Lug System, Titanium Grade 4 frame, and 10ATM ensure comfort and protection for any adventure that awaits. 

Meanwhile, the Galaxy Buds3 series offers an enhanced audio experience for music lovers with advanced noise-canceling technology and superior sound quality. They can also enjoy communicating without interruption thanks to the Buds3 Pro’s innovative Galaxy AI features like real-time translation using an Interpreter and convenient Voice Command for hands-free control. 

Enjoy up to 30% off on a Watch Ultra or Buds3 Pro when you purchase any from the Galaxy S24 Series, S23 Series, Z Flip/Fold6, Z Flip/Fold5, Z Flip/Fold4, S23 FE Series, Tab S9 Series and Tab S9 FE. On top of that, get trade-in savings of up to P5,000 for your Watch Ultra, and up to P1,000 for your Buds3 Pro.

Make the holidays unforgettable for your loved ones with these fantastic Galaxy deals this month of October 2024, available at Samsung.com, Samsung Experience Stores, Samsung’s Flagship store at Lazada and Shopee, and Authorized Stores nationwide.

Terms and conditions apply.

DTI Fair Trade  Permit Nos. FTEB- 201232, 200262, 202678, 202736, 202680, 202753, 202676, 202668, 202669, 203442, 202575 Series of 2024

Monday, October 7, 2024

Surf Unveils New & Wais Innovations to Keep Clothes Bright and Blooming Fresh

Surf, the leading laundry brand in the Philippines, has introduced two new products designed to tackle common laundry challenges faced by modern Filipino households. The brand's commitment to providing "sing galing, pero ‘di ‘sing mahal" (same quality, but not the same price) solutions continues with these innovative offerings.

As modern lifestyles and unpredictable weather make laundry challenging for a growing number of people, Surf—the#1 laundry Masterbrand in the Philippines—launched two new products to fight Amoy-pawis and Amoy-kulob.

Surf Fabric Conditioner Fresh & Bloom

The New Surf Fabric Conditioner Fresh & Bloom boasts 3x Amoy-Pawis Shield Technology, which protects clothes from amoy-pawis and keeps them fresh and blooming for up to 12 hours, especially during sweat-inducing activities and hot weather (versus just washing it with detergent only).

During the event program, Assistant Business Performance Manager – Surf FabCon, Marian Almendras emphasized that when it comes to laundry, using detergent isn’t enough, and applying fabric conditioner is equally important. “With the new Surf Fabcon Fresh & Bloom, you can keep your clothes from developing that unpleasant smell caused by sweat, even after a tiring activity or particularly hot weather. That is because it is formulated with an anti-pawis shield which is a combination of a NEW fragrance that targets to mask the odor of sweat and melcap technology, which encapsulates that blooming fresh fragrance and is released gradually through movement or rubbing action.”

Surf Ultra Power Liquid Sun Fresh

Meanwhile, the new Surf Ultra Power Liquid Sun Fresh provides 3x Sun Power Technology that protects clothes from amoy-kulob especially when they can’t hang these to dry under the sun.

“For all of us who do the laundry at home, we know that there are certain malodors that we experience via our clothes that can make the process more stressful,” shared Assistant Business Performance Manager - Surf, Samantha Co. “With the new Sun Fresh variant, not only do you benefit from the doble nuot power of Surf Liquids- which refers to the 2X penetration of the detergent across fabric layers para sa tanggal-mantsa- but you also never have to worry about Amoy-Kulob thanks to the 3x Sun Power Technology behind the new product formulation that leaves clothes with a fresh fragrance para sa talbog-kulob na parang pinatuyo sa araw.”

Both new products add to Surf’s ‘sing galing, pero ‘di ‘sing mahal philosophy that helps Filipino households wash clothes with lasting fragrance and cleanliness at the best value.




Business Performance Manager for Surf Masterbrand, Raiza Revilla-Libao shared that these two new products were developed meticulously to provide the best benefits at the best value. “For 65 years, Surf has always been committed to providing Wais moms with Wais laundry solutions without having to break the bank. As Surf offers uncompromised quality at an accessible and affordable price, the Filipino moms we serve are able to reallocate their concerns to other things that matter.”

The event was hosted by TV host and momfluencer, Nikki Viola, who showed excitement with the new products. “These products ensure long-lasting freshness and fragrance with every wash – without having to worry about the different types of malodors such as amoy-pawis and amoy-kulob that moms like me face in our everyday lives.”

Surf also invited TikTok personality, Macoy Averilla aka MacoyDubs, who shared how the brand has been consistent in its promise to provide households with quality laundry products.  “Lumen days palang tumatak na sakin yung “’sing galing, pero di ‘sing mahal”. That’s why I’m aways relieved kapag yung suot kong damit madaling linisin and it can stay fragrant ano man ang ganap mo in life!” he shares.

Event attendees were also encouraged to check out interactive booths that exhibit the long-lasting fragrances that Surf can deliver. Guests created personalized fabric scents from a wide selection of floral fragrances and built bouquets using crochet flowers.

The exclusive launch event was held at Pardon My French restaurant in Makati City.

Protect clothes from amoy-pawis with the new Surf Fabric Conditioner Fresh & Bloom available in 28ml and 69ml sachets, and 670ml and 1480ml pouches. Fight amoy-kulob with the new Surf Ultra Power Liquid Sun Fresh available in a 64ml sachet, and 900ml and 2.5L pouches. Both products are now available at stores near you.

Sunday, October 6, 2024

Converge ICT Solutions: Maintaining Strong Corporate Governance and Earning Three Golden Arrows

Atty. Laurice Esteban-Tuason receives the Three Arrows award trophy on behalf of the company, showcasing its continued commitment to adhere to the highest standards of corporate governance. 

Leading fiber broadband and technology solutions provider Converge ICT Solutions Inc. sustained its outstanding corporate governance practice, receiving the Three Golden Arrow Award at the 2024 Golden Arrow Awards held at Marriott Manila recently.

Presented by the Institute of Corporate Directors (ICD) annually, the Golden Arrow Awards range from 1-Arrow Recognition up to Five-Arrow recognition and are based on the company’s rating on the Asean Corporate Governance Scorecard (ACGS). 

The ACGS measures companies’ corporate governance performance in the areas of facilitating the rights and the equitable treatment of shareholders, how they relate to their different stakeholders, ensuring transparency and accountability through timely disclosure of material information, and how the board guides the company strategically, monitors the management, and ensures the board’s accountability to the company and the shareholders. 

Atty. Esteban-Tuason is joined by Converge board member former Senior Associate Justice Estela M. Perlas-Bernabe.

“We continue to strive to improve our Corporate Governance rating in all areas of governance, allowing Converge to steadily underscore matters that we can improve on, amid the policy and business environment we have today,” said Atty. Laurice Esteban-Tuason SVP and Corporate Compliance and Data Protection Officer

As a publicly-listed company, we remain responsive and adaptive to the changing times. Moving forward, we intend to strengthen and sharpen our internal Governance, Risk, and Compliance framework, Internal Controls framework, and our Sustainability framework while, at the same time, continuing to make improvements in the ESG and sustainability landscapes,” added Atty. Esteban-Tuason. 

In the period under review, Converge made strides to strengthen its corporate governance policies and practices; the company reported zero incidents of customer data breaches for 2023, exhibiting the robust oversight and control of its Data Privacy and Corporate Governance teams.  

Converge Board Member and former Bangko Sentral ng Pilipinas Governor Amando “Say” Tetangco also graced the awarding ceremony. 

The company implements a continuing education program for its Board of Directors ensuring they stay informed and updated on business and regulatory developments. The directors undertook the mandatory Corporate Governance Training, focusing on technology governance, cybersecurity, and socioeconomic trends. 

Moreover, for the company’s highest level of decision-making to get an in-depth understanding of the emerging solutions and technologies in the field of ICT, the Board took an immersive training in South Korea in June 2024. The Converge Board of Directors heard from pioneering leaders in the Korean telecommunications and ICT space - Naver Cloud, LG CNS, and KT Corp. (formerly Korea Telecom) - on how they developed the digital landscape in the Republic of Korea. 

Significantly, the Corporate Governance team of Converge strengthened its Whistleblowing Policy, by including human rights as one of its guiding principles.  This policy empowers employees to report misconduct or wrongdoing without fear of retaliation through an accessible online platform, promoting transparency and integrity throughout the organization.

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