Monday, June 1, 2026

Grab and UNIQLO Turn Everyday App Moments Into Wearable Summer Keepsakes

Limited-edition UTme! “Blueprint for a 5-Star Summer” collection lets Filipinos wear their favorite Grab memories—from food cravings to barkada trips—on shirts and totes

This summer, Grab Philippines and UNIQLO invite Filipinos to wear their most beloved everyday moments right on their sleeves.

The two brands have launched “Blueprint for a 5-Star Summer,” a limited-edition UTme! collection that transforms familiar scenes from the Grab app into playful, wearable art. Designs bring to life those shared experiences we all know well: finally satisfying a food craving, receiving a delivery exactly when needed, making spontaneous plans with friends, or simply uttering the iconic line, “Nagpa-Grab ako.” These moments are now available as custom prints on T-shirts and tote bags.

This collaboration marks the first time a superapp has partnered with UNIQLO’s UTme! service in the Philippines. The customizable collection is now available at select UNIQLO Printer Stores nationwide.

Created with a distinct blueprint-inspired aesthetic, the range reimagines everyday Grab experiences as technical diagrams, complete with witty, distinctly Filipino annotations. Each piece maps the small yet meaningful ways Grab fits into daily life—whether through a ride, delivery, meal, or last-minute plan made under the summer sun.

Featured designs include:

- “GUTOM NA AKO: A Technical Breakdown” – A tribute to that satisfying feeling of rewarding yourself with a well-earned treat, annotated with phrases like “Dasurb ko ’to.”

- “PA-GRAB MO NA YAN: A Technical Study” – Captures the coordination and effort behind every successful delivery.

- “A GUIDE TO BOOKING A CHILL RIDE” – Illustrates how features like Group Ride make planning spontaneous outings with friends easier than ever.

- “THE INNER WORKINGS OF NAG-PA GRAB AKO” – Turns the familiar rush of meeting a rider or delivery partner at the gate into a fun, wearable schematic. 

Customers can print these designs on T-shirts and tote bags at participating UNIQLO Printer Stores, including:

UNIQLO Manila Global Flagship Store, UNIQLO Mall of Asia, UNIQLO BGC High Street, UNIQLO Greenhills, UNIQLO Nuvali Sta. Rosa Roadside Store, UNIQLO Ayala Center Cebu, and UNIQLO Davao Roadside Store.

To make the experience even smoother, Grab is offering users discounted rides to and from participating UNIQLO Roadside and Flagship stores nationwide. The promo offers 10% off rides (capped at ₱30 per ride) with no minimum fare required. Users may redeem the discount up to four times per month, or a total of 36 times throughout the promo period.

The ride promotion runs from April 10, 2026, to February 27, 2027, excluding dates for the UNIQLO Thank You Festival. 

Grab Philippines and UNIQLO will release the collection in two phases; Phase 1 is available until September 30, 2026. Customers may view the full design catalog and list of participating stores via UNIQLO’s official UTme! webpage.

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