Customers across the globe have always enjoyed McDonald’s iconic Happy Meal. Highly collectible, each Happy Meal release comes with a range of toys for kids to delight in. With the launch of the new Happy Studio app, customers can now enjoy their favorite toys and characters in a new and exciting platform.
Happy Studio is an interactive learning and play app that makes the Happy Meal experience even more enjoyable. Filled to the brim with character-themed games, the Happy Studio app is a place where kids can explore their creativity while developing useful skills.
Using the app is simple and easy. All you have to do is download the app for free and click on your activity of choice to get the fun started. The best part? You can even scan a Happy Meal toy to unlock more fun and games within the app!
Happy Studio has been designed in collaboration with a panel of child development and play experts. These experts have been working with McDonald’s to create a fun new environment that grows children’s imaginations and encourages innovative thinking.
Educational Game Play
In the Happy Studio app, kids can choose to step into the shoes of an inventor, an artist, or a musician. Each activity is focused on developing certain skills while putting the child into playful mini-scenarios.
As an inventor, kids can build various objects with their favorite characters while learning creative and logic skills as they go.
As an artist, children are able to improve their creative skills and exercise their imagination.
As a musician, kids are able to explore musical patterns to help improve their rhythm and timing.
Parents can also join in on the fun with features such as Happy Readers, for quality bonding experiences with their kids.
Happy Studio is now available for download from the Apple App Store or Google Play Store. Share your love for the app via the official Facebook fan page, www.facebook.com/mcdo.ph, or by tagging @McDo_PH to your sweet and funny Happy Studio moments on Twitter or Instagram.
About Happy Studio
McDonald’s has collaborated with R/GA London to re-launch the quick service restaurant’s Happy Studio platform, available on iOS, Android, and web.
The Happy Studio has now been live across 42 European markets for over a year. In 2016, there was a recorded 1.8 million downloads, a 76% average return usage, and a number of awards to match. The app has received the following commendations:
The new Happy Studio app makes our Happy Meal even more unique and playful than ever. The first digital extension of our much loved Happy Meal, our award winning games are designed to help families have a moment of togetherness.
Good to Know
· No in-app purchases.
· No food advertising.
· No third-party advertising.
· Updated regularly with new games and characters, depending on the Happy Meal property to be launched.
· You don't have to be connected to the internet to play Happy Studio, but you will need to download the app.
Compatibility
Apple: Requires iOS 8.0 or later. Compatible with iPhone, iPad, and iPod touch.
Android: Required Android 4.2 or later. Fully optimized for use on smartphones and tablets
Bring a whole new world of fun to your kids’ next play date with this educational and engaging app
